Today’s hotels are not your parent’s hotels where the goal was simply a clean safe room with little street noise. Hotels of today are focused on far more then simply offering cleanliness with adequate service. Today’s hotel guests expect an experience that reflects their lifestyle and personal values. These new trends can be summarized into four main themes:
1) Environmentally Consciousness - hotels now offer a number of services that reduce their environmental footprint from options to skip daily house cleaning to the upcoming removal of small plastic toiletries in many of today’s most popular chains.
2) Act Global, Think Local - By working with local artists, designers, musicians, and retailers, hotels are using design elements to tell the story of their neighborhood’s physical and social history. Integrating all things local can help a property reduce design costs while giving guests an experience that truly reflects the spirit of their destination.
3) Blurring the Line Between the Out and Indoors – in an effort to bring tranquility to the experience hotels are focused on features that bring a sense of nature. Indoor waterfalls, luscious green walls, all-season terraces, and innovative day-lighting techniques are all being used to help guests stay connected with the natural environment.
4) Experiential Social Spaces – hotels are thinking of how to turn the lobby into anything except for… well… a lobby. These traditional spaces are being transformed into unique retail spaces, art galleries, and even co-working spaces to attract non guests to experience the hotel brand.
Artboxes from Wallumination can capture all four of these trends. An Artbox can reflect the local community by featuring creations curated by local artists. Creating a large Artbox with a nature scene promotes that indoor-outdoor tranquility hotels are trying to achieve. Finally, all of Wallumination’s Artboxes are 100% green using water based inks and recycled aluminum.